Veterans Day Ruck March Fundraiser & Launch of 68W

Please pass along our event flyers so we can rally more participants to join this worth cause in support of veteran-focusednonprofits!

* * * *

Dear Friends, Families, and the Veterans we count among them:

WHEN:

Thanks to our nonprofit partners!

On Friday, 11 November 2022 — Veterans DayNew Scotland Spirits will conduct a 6.8-mile “ruck march” fundraiser to support the men and women who’ve served in America’s Armed Forces.  JOIN US!   

WHERE:

The ruck march will commence at 3pm (1500) at the American Legion in Voorheesville (Post 1493).  It will proceed down the Albany County Rail Trail to the designated midway point, and then about-face to make a final approach to Voorheesville’s Northern Barrell Brewing Company for a “Finishers’ Reception.” 

WHO:

No prior military experience is required, and walkers and runners are welcome!  But the real gluttons for punishment will undertake a genuine ruck march—that notorious staple of military training.  “Ruck marches” are long journeys made on foot while carrying weighted “rucksacks.”  Participating ruck marchers are encouraged to pack their rucksacks (backpacks are fine!) with 35 lbs. of nonperishable food items to be donated at the completion of the ruck to the Food Pantries for the Capital District.

REGISTRATION:

Visit https://p2p.onecause.com/nssruck to register! 

  • Registration is $50.

  • Those who register before 1 November 2022 will receive a free T-shirt for pickup at event check-in.

  • All proceeds go to support the Boot Campaign, a nationwide nonprofit committed to “honoring and restoring the lives of veterans and military families.”

WHISKEY:

At the Finishers’ Reception at Northern Barrell, New Scotland Spirits will officially launch its newest brand:  68W (pronounced “68 Whiskey”).

68W is the military occupational specialty (MOS) code denoting the Army Combat Medic.  The namesake spirit is an American Corn Whiskey, and was conceived by New Scotland Spirits’ founder while he was deployed to Iraq in October 2017—following the death of a fellow Soldier when their unit was attacked by enemy forces. 

For every bottle of 68W sold, New Scotland Spirits will donate a portion of the proceeds to the Hidden Battles Foundation.  HBF combats alcoholism, PTSD, and other ailments afflicting Veterans and First Responders.  HBF President Scott Hyder will be on hand for the event, and—true to form—will be undertaking the ruck march himself.  (Indeed, this was his idea!)

AMPLIFYING INFORMATION:

  • Event parking information is forthcoming to all registrants.

  • Event check-in will be from 1:30pm to 2:30pm at the American Legion (31 Voorheesville Ave).

  • At 2:45pm, the participants will welcome remarks from Voorheesville Mayor Richard Straut, New Scotland Town Supervisor Doug LaGrange, and Albany County Legislator William Reinhardt.

PLEASE PASS THIS EMAIL ALONG TO THE VETERANS IN YOUR LIFE, AND TO THE FRIENDS AND FAMILIES WHICH SUPPORT THEM.

PARTNERS:

____________________

New Scotland Spirits is combat veteran-owned craft spirits company which distills “Helderberg Whiskies” from grains grown in our beloved hometown of New Scotland, NY.

We hope to see you there!
—Jesse